In the last week it looks like Donald Trump made a big recovery in the Republican primary polling. Emerson College showed Trump leading Ron DeSantis 55 percent to 25 percent. But that’s nothing new for Emerson, which polled Trump at 55 percent in January, November and even in June. And, while consistency is a good thing in many facets of life, getting the same number time after time is a sign of bad polling – very bad polling.
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